Car wash owners are always looking for new ways to grow and expand their customer base. One easy, simple, and very cost-effective choice is to purchase car wash signs. Brilliantly colored, glowing neon car wash sign displays have been used in the restaurant and bar business for decades, and they have become increasingly popular in other business industries as well.
Businesses that have neon signs have a huge advantage over the competition. The advantage is guaranteed nighttime visibility. Visibility, especially during hours that other businesses may not be open, is a huge factor in both number of customers you serve and establishing repeat business. Out-of-towners will be much more likely to stop at a business that is well-lit than one that is not.
A neon car wash sign ignites curiosity and has a very strong reputation for being one of the top ways to increase your level of brand awareness. Keep in mind that in order to effectively use a neon sign for brand awareness, you must keep your message or word usage short and straight-to the point. Too many words can result in distraction and negatively impact your business.
Proper signage is important for any business, but it is especially imperative for service businesses such as a car wash or self-serve gas station. Customers can become very irate quickly when they have to seek out employees at a business where the main attraction is self-service. Make sure that all proper instructions, information and safety issues are clearly stated and visible to everyone with proper signage.
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